Email marketing has always been an attractive marketing strategy to online businesses as it allows them to quickly, easily, and cheaply engage their most loyal customers. Now, enter Social Media. Social networking websites such Facebook, Twitter, and Google+ have changed the way we think about customer engagement and how information is shared online. Should Social Media websites take the place of a company’s email marketing efforts?

Did you know that Pinterest was named one of the fastest growing websites at the start of 2012? It is incredibly easy, fun and very addictive, and more than just a place for crafty and cooking ideas. Pinterest is quickly becoming the next big social media site for users and businesses, and this means there is a marketing benefit for your small business!

One Yahoo! Store design tip for merchants is to make it easy for customers to buy quickly. I recommend having a clearly defined “Add-to-Cart” button on your store as it is the single most important button. In this article, I provide tips and examples of excellent ‘Add-to-Cart’ button designs and placements.

With popular mobile devices no longer supporting Flash and the advances of HTML5 and CSS3, it appears Flash may be nearing its end. But are these factors enough to limit the use of Flash in web content and get designers to make the change? This is not only a highly-debated topic, but it’s also a very important question to a lot of website designers.

Our April billboard has just recently gone up in the LaSalle and Peru, Illinois area. If you’re taking a drive around and spot it, let us know what you think! With it being tax season, we felt the ‘invest in your future’ was appropriate for this time of year, and a good way to get people thinking about their web sites.